Key Performance Indicators



Key Performance Indicators (KPI’s) are the drivers that are essential to the ongoing success of the business. KPI’s provide the early warning signs when the business is ‘heading off track’.

KPI’s can be both of a financial and non-financial nature. Examples are as follows:

Financial Non-Financial
Average sale price     
Number of sales     
Recovery rate per hour    
Debtor days      
Staff training hours
Number of warranty claims 
Number of customer complaints
Sales enquiry conversion rate

Cooper Reeves will assist your business in the identification, monitoring and reporting of its Key Performance Indicators.


Cooper Reeves Pty Ltd
ABN 32 133 173 618
PO Box 470
Salisbury QLD 4107
Level 1, 172 Evans Road
Salisbury QLD 4107
P (07) 3875 9888
F (07) 3274 2908
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